Solutions: Fans!

Summer and hot weather is right around the corner. Yes, there is air conditioning – but not everywhere and not always effective. Think about any event leading people to congregate and you’re looking at an event that could use a fan…with your branding on it! And branding doesn’t necessarily mean corporate – these fans are […]

Solutions: Gate Fold

Powerful graphics are important for bringing attention to your printed project and adding a fold or two can be just what it needs to add that extra punch to make it memorable. Some folds require die cutting because of their size or shape – but the Gate Fold can be integrated into a piece very […]

5 Things You Should Know About Fundraising

Fundraising is an important part of the development process for many companies. Without fundraising, it would be tough for many companies to reach their goals. However, before starting the fundraising process, there are some factors that companies must take into consideration. With that said, here are 5 things that you should be aware of before […]

3 Ways to Get Clients to Remember You

Getting clients is a crucial part of your success in business, but it’s only half the battle. One often overlooked aspect of business is making yourself memorable to clients, so they become repeat customers and even refer people to you. Although getting people to remember you and your business is no small feat, there are […]

Solutions: Self-mailing package

Usually when we think of sending out a mailing, unless it’s a postcard it usually involves an envelope. But it doesn’t have to always be that way! With some ingenuity and folding techniques, the printed piece itself can be the mailer – and can even be designed to carry something along with it. As you […]

Stories to Promote Your Business

Are you looking for a way to get more attention to your business or organization? Are you feeling like you aren’t getting your message across in a way that is connecting with your audience? One of the most effective ways to connect is through stories. We are captivated by story. A big message in the […]

New Years resolutions

With the new year fast approaching, it’s inevitable that our thoughts turn to setting intentions and resolutions for the coming year. Before doing that, it might be helpful to take a look back. After all, it’s hard to know where you want to go, if you don’t know where you’ve been! Often our inclination is […]

How Fonts and Color Affect Packaging

We’ve talked about how important paying attention to your packaging can be in influencing your customer’s buying decisions. Here are a few things to pay attention to: Fonts and Typography. There are two things to pay attention to here. The readability of your font and the personality of your font. The personality of your font?! […]

Solutions: Invoice envelopes

With our recent re-branding, we decided to put our money where our mouth was. There are so many opportunities that businesses fail to take advantage of to get the word out about what they do. And one of those places is envelopes. Sure invoices can go out in plain window envelopes with a perfunctory return […]

Packaging matters!

Despite all of the admonitions to not judge a book by its cover, it’s nearly impossible to do. Our brains are programmed to judge by our senses – originally as a protective mechanism of the more life or death type than the type of situation we run into on the library shelves, no doubt. Just […]