What’s In It For Me? Does Your Direct Mail Campaign Answer This?

Getting the Best Response to Direct Mailings Every industry these days faces stiff competition. It’s crucial to utilize every available marketing channel to promote products and services to potential customers. Online strategies can be both complex and effective, but printed materials still provide a medium that can reach out to more consumers in a way […]

Solutions: Gate Fold

Powerful graphics are important for bringing attention to your printed project and adding a fold or two can be just what it needs to add that extra punch to make it memorable. Some folds require die cutting because of their size or shape – but the Gate Fold can be integrated into a piece very […]

Solutions: Self-mailing package

Usually when we think of sending out a mailing, unless it’s a postcard it usually involves an envelope. But it doesn’t have to always be that way! With some ingenuity and folding techniques, the printed piece itself can be the mailer – and can even be designed to carry something along with it. As you […]

Stories to Promote Your Business

Are you looking for a way to get more attention to your business or organization? Are you feeling like you aren’t getting your message across in a way that is connecting with your audience? One of the most effective ways to connect is through stories. We are captivated by story. A big message in the […]

Do You Have A Print Marketing Strategy?

  PRINT STILL MATTERS Even though the common adage these days is that “print is dead,” print marketing remains a powerful tool for businesses to include in their marketing repertoire. Print marketing materials offer a variety of benefits to businesses, and these unique advantages can help your firm stand out in a crowded marketplace full […]

Don’t Believe the Hype – Why You Still Need Direct Mail Marketing

Modern marketers often tout the benefits of digital marketing. Some even claim that direct mail marketing is a useless thing of the past. Digital marketing has a place, but with today’s consumers increasingly discounting email marketing as unwanted noise, direct mail is still a valuable part of a well-rounded marketing plan. Postal mailboxes have no […]

5 Reasons Your Nonprofit Needs a Brand

If you’re part of a nonprofit, you know the importance of fundraising. However, a nonprofit needs more than money to fulfill its mission. It needs to make its purpose and values clear to the public and create a positive image. To do that, a nonprofit needs a good brand. While branding can help make fundraising […]

4 Reasons Print Still Matters to Businesses – It Starts With Branding

Businesses Stay in Business with Print and Branding Print does still matter to businesses. It is an agreed upon backup procedure for businesses that need and require a basic platform for perpetuation of their business and brand name. It acts as a support system for the physical everyday operation of a business through printed guidelines […]

Three Reasons Small Businesses Should Continue Marketing with Print

We live in an exciting time in the world of business. While just a few short decades ago we were primarily limited to our geographic region to market products and services, today we can make money while we sleep by utilizing the Internet and various other technological devices. While it’s important to keep up with […]

Mailing Options

“If this mails on Monday, people in this area should get it on Tuesday, right?” It’s a common question we get from customers coming to us with invitations, direct mail pieces, and other types of mailings. The answer is “it all depends.” First Class Mail:  First class mail is your best option if you want […]