Don’t Believe the Hype – Why You Still Need Direct Mail Marketing

Modern marketers often tout the benefits of digital marketing. Some even claim that direct mail marketing is a useless thing of the past. Digital marketing has a place, but with today’s consumers increasingly discounting email marketing as unwanted noise, direct mail is still a valuable part of a well-rounded marketing plan. Postal mailboxes have no […]

Help People in Need: Ways to Make a Charitable Donation

The statistics on global poverty are extremely overwhelming. 1.3 billion individuals live in extreme poverty and more than 3 billion people live on less than $2.50 a day. Additionally, 3.805 million people worldwide do not have enough food to eat (Do Something, 2016). These underprivileged individuals are disadvantaged when it comes to having proper clothing, […]

Solutions: Member book

Now some people might think that in the age of smart phones and digital address books there is no need for a printed member book, but they serve a much larger function than just supplying addresses. There is a lot of research that physical print makes an emotional connection in ways that digital simply cannot. […]

Provoking Curiosity with Printed Media – Print and Digital Team Work

Print and Digital Marketing Attract Consumers Marketing experts are rethinking the shift to digital and social media in attracting business. Wholly digitized marketing campaigns have problems in gathering analytic data to learn how to improve business strategies. When consumers think of purchasing a product or a service, they spend time surfing the web and use […]

10 Fundamentals about Fundraising You Didn’t Learn in School

Successful fund development is not as simple as writing a proposal and getting funds. There is a lot that goes into fundraising that many managers are not aware of. Porath Print Source can help you implement an effective fundraising campaign from concept to designing, printing and mailing. Here are ten fundamentals on fundraising that you […]