Solutions: Gate Fold

Powerful graphics are important for bringing attention to your printed project and adding a fold or two can be just what it needs to add that extra punch to make it memorable. Some folds require die cutting because of their size or shape – but the Gate Fold can be integrated into a piece very […]

Your Businesses Printing Partner

The single biggest mistake startup companies make is failing to maintain sufficient cash flow. However, an often unrecognized villain in this mix is failure to restrain overhead expenses. In other words, spending too much on the wrong things can cut your business off at the knees. But the good news is, spending just enough on […]

Solutions: Self-mailing package

Usually when we think of sending out a mailing, unless it’s a postcard it usually involves an envelope. But it doesn’t have to always be that way! With some ingenuity and folding techniques, the printed piece itself can be the mailer – and can even be designed to carry something along with it. As you […]

Stories to Promote Your Business

Are you looking for a way to get more attention to your business or organization? Are you feeling like you aren’t getting your message across in a way that is connecting with your audience? One of the most effective ways to connect is through stories. We are captivated by story. A big message in the […]

Why you want Secure Laser Checks

      Check fraud runs into the tens of billions of dollars per year according to the FBI. It’s estimated that over 1 million checks are forged EVERY DAY in the US. Even as the use of checks is dwindling, paper checks remain the payment type most susceptible to fraud. The most common techniques […]

What is Cross Media Marketing?

While cross-media marketing is one of the new buzz words in advertising, it is a concept that has actually been around for a long time. Just think of all of the different types of advertising that have come along: Wall and rock paintings date back to 4,000 BCE; sales messages on papyrus discovered in Egypt date […]

Do You Have A Print Marketing Strategy?

  PRINT STILL MATTERS Even though the common adage these days is that “print is dead,” print marketing remains a powerful tool for businesses to include in their marketing repertoire. Print marketing materials offer a variety of benefits to businesses, and these unique advantages can help your firm stand out in a crowded marketplace full […]

Don’t Believe the Hype – Why You Still Need Direct Mail Marketing

Modern marketers often tout the benefits of digital marketing. Some even claim that direct mail marketing is a useless thing of the past. Digital marketing has a place, but with today’s consumers increasingly discounting email marketing as unwanted noise, direct mail is still a valuable part of a well-rounded marketing plan. Postal mailboxes have no […]

Provoking Curiosity with Printed Media – Print and Digital Team Work

Print and Digital Marketing Attract Consumers Marketing experts are rethinking the shift to digital and social media in attracting business. Wholly digitized marketing campaigns have problems in gathering analytic data to learn how to improve business strategies. When consumers think of purchasing a product or a service, they spend time surfing the web and use […]

5 Reasons Your Nonprofit Needs a Brand

If you’re part of a nonprofit, you know the importance of fundraising. However, a nonprofit needs more than money to fulfill its mission. It needs to make its purpose and values clear to the public and create a positive image. To do that, a nonprofit needs a good brand. While branding can help make fundraising […]